LinkedIn Workshop for Journalists

Speaker: Deepa Sapatnekar
Head of Communications at LinkedIn for India & Hong Kong

FRIDAY, JUNE 6, 2014
10:30am – 11:30pm
Verandah

Topic: LinkedIn Workshop for Journalists

Topics to be covered (Approx. 1 hour):

1. Overview of LinkedIn

2. Tips for journalists to best leverage LinkedIn including:

Establishing a professional identification
Building connections
Gathering insights
Deepa is involved in building the LinkedIn brand for India and Hong Kong, through a sustained media and stakeholder engagement program across print, television and the online space. Deepa conducts an ongoing LinkedIn familiarization program for journalists and oversees LinkedIn India’s Twitter program, which is aimed at educating consumers.